I am SUPER excited that I've been invited back as a featured speaker at Wedding MBA this fall! Wedding MBA is a national conference of wedding vendors from all over the US held each year in Las Vegas. There are educational breakouts for specialties like beauty, florists, planners, DJs, photographers, etc., as well as large presentations that apply to any vendor in the wedding industry....plus a full scale trade show and awesome parties sponsored by iconic sponsors The Knot and Wedding Wire. If you're in the wedding industry and are interested in going, this year's event will be October 2-4, and you can find all the information here. Last year, I met so many fabulous people and had some really great discussions about how we approach our businesses. We're in such a unique industry...it's incredibly helpful to learn from each other!
As I prepare to speak again this year, I had the pleasure of being interviewed by Wedding MBA Podcast host, Clint Hufft....an LA based celebrity officiant who, incidentally, married Ryan and Trista from the Bachelorette. Very cool! Clint will be interviewing all the featured speakers leading up to the conference this fall. We had a great chat last week! We covered a lot of bases....including my backstory of my journey into becoming a bridal beauty expert, including the one (pretty silly) thing I was letting hold me back. It led perfectly into one of my upcoming presentations this year, entitled "Breaking Bad: How to Set Yourself Apart from the Competition". (Here's a list of presentations from this year's event if you want to see more!) In the competitive wedding industry, that's not easy, and if you live in a large market like I do (Dallas Fort Worth is one of the biggest wedding markets in the country), it can be intimidating! I'll tell you a little bit about the journey I had to go through, the realization that some of the things I perceived to be different about me actually HELPED me become a bridal beauty expert, and my thoughts on the wedding industry and brides. You can find it on Itunes under the Wedding MBA show, or there's a direct link to the podcast here.
I hope you enjoy it, and if you're a wedding vendor.....I hope you'll join us and stop by to say hello at Wedding MBA this October! I'd love to meet you, and hear YOUR story. Have a great day everyone!
Showing posts with label Wedding Vendors. Show all posts
Showing posts with label Wedding Vendors. Show all posts
Monday, March 6, 2017
Thursday, July 21, 2016
Choosing Wedding Vendors - Why Going Cheap is a Mistake
Last year, one of my blog posts really created a buzz....much more so than any other. It's been read and shared thousands of times, and I've been asked about it by countless wedding vendors and potential brides over the past several months. What post caused all that fuss? It's called "Why Choosing a Cheap Makeup Artist is a Mistake", and it's a pretty long post delving into what it really means when beauty providers offer super cheap prices. (Hint....it ain't good.) Clearly, it's a conversation that isn't in the mainstream and it's a message that brides really need, and want to hear! From Instagram to YouTube and bridal magazines, brides are barraged with messages of "How to Save on Your Wedding!", "Budget Bride tips!" and on and on. I've heard seriously crazy tips of ways to save and I can tell you as a wedding vendor, tips like that could truly ruin your wedding.
Just ask anyone who's planned a wedding or been in a wedding, and you'll hear real-life stories of couples who went cheap and regretted it, like:
- The couple who chose a photographer who quoted $900 when everyone else quoted $4K, They never got a single photo.... and it's been two years.
- The couple who hired the cheapest DJ they could find, and he literally showed up with two speakers and his Ipod.
- The bride who had to scramble and hire another makeup artist last minute because the girl she hired at half price rates called her 3 weeks out and said "she forgot she was going to be on vacation", or the bride who hired a random and cheap "friend of a friend" to do makeup and she showed up an hour late...with no makeup! She actually asked the mother of the bride to run down to CVS and pick up makeup. (This one gives me heart palpitations!!)
So...let's talk about cold, hard cash! I want to give you the insider scoop on what cheap means, and 4 tips to avoid making huge mistakes when hiring your wedding vendors....
Quick note about my credentials on this topic? I've been specializing in bridal beauty for over 20 years, have worked with nearly 1000 brides, I sit on the board of a local wedding vendor organization, and I'm a featured speaker at Wedding MBA held annually in Las Vegas, where I speak on pricing, and other industry related topics. I spend a LOT of time with brides and other wedding vendors, and I live and breathe the world of weddings! I hear it all...including the horror stories of the non-legit vendors that have infiltrated our industry. (Insert frustrated eye-roll here) Ok....now on to the tips!
1. HIRE A PLANNER! An experienced planner not only make the wedding planning process infinitely easier, but more importantly, they can actually save you money. Planners have extensive lists of local vendors that they trust 100%, people they actually know and have worked with time and time again. They know what appropriate pricing is in your area, and they can help find reputable vendors that are perfect for you. Slick websites and reviews can be fudged....a planner knows actual vendors and who can truly be trusted to show up and knock it out of the park for you. They can also help you choose elements of your wedding designed to help you stay within your budget and give you advice to get more bang for your buck! They have many options with different levels of assistance...all the way from full service to just assisting the month of your wedding, and it's less expensive than you think. A great planner will become your new BFF, trust me! Anytime a wedding day is frenzied and stressed, I guarantee it's because the bride skipped hiring a planner. Get one, they are 100% worth it.
2. USE ONLY LEGIT VENDORS WHO ACTUALLY DO WEDDINGS. As tempting as it may be to save money by using Gina's cousin who's "pretty good at makeup" or use your friend's neighbor who does "flowers on the side" or Bob's friend who just graduated college and "has a nice video camera".... this route is almost always a mistake. Regardless of someone's natural talent, weddings are a hard-core, stressful experience that not everyone can handle. There are hundreds of very experienced and capable vendors who still choose not to work on weddings for this very reason! Timelines are tight, anxiety levels are high, and vendors have to be able to consistently produce fabulous results each and every weekend for every single bride as if she's the only one. There are no do-overs! In addition, there are a million little things that experienced vendors know....things like where and how to load in each venue, how to schedule services efficiently, and how to troubleshoot common issues....how to keep your cool no matter what. Watch out for vendors offering the cheapest price around, as they're usually amateurs with little to no experience, hobbyists, or vendors no one has ever heard of....they'll be in over their heads with no clue what to do. And for Pete's sake, don't let them use your wedding as a practice run! If you don't know where to start looking, refer to your planner, photographer or venue....all will have lists of vendors in your price range who they trust and have worked with previously. Reputable vendors will be able to deliver the flawless and beautiful services you want and need, and but also know how to manage the high stress and "no room for error" factor unique to weddings as well. #Crucial
3. REMEMBER THAT CHEAP IS A RED FLAG. When considering which wedding vendors to hire, good isn't cheap and cheap isn't good. Why? Let's break it down.....
Think about what you get paid to do what YOU do for a living....as nurse, accountant, customer service rep, whatever. You're paid that salary based on many factors....your experience, your talent in your field, the time you spend working each week and what your particular profession pays. Why doesn't your boss just pay you half of that? (Visualize this...If they cut salaries in half, think of who at your company would stick around and actually agree to that. Hint...it's not the most talented and valuable employees.) Companies know that in order to get talented people who are good at what they do, they must pay them fair rates appropriate for the job and that person's particular skill level. Rates set by wedding professionals (who are business owners, by the way) are set based on the same factors....experience, level of talent and expertise, time spend doing what they do, and the current market rate for their particular set of goods or services....but also add the cost of doing business as an owner (materials, insurance, marketing, overhead, etc.). Just like you wouldn't work for half of what you're worth, a legit vendor who runs their business seriously isn't able to either. Why would they?
So when vendors quote extra low pricing well below the current industry standards, it often means they have no experience, offer lower quality products or services, don't actually do weddings for a living, or they might really suck at what they do and as a result are desperate for business...any business, at any price. Or another possible reason....they are jerks who are trying to undercut their competitors. (Cheap AND shady, for sure.) None of those scenarios are good for you as the client! People like that will NOT deliver what you need when it counts. Hire legit, established, professional and caring vendors....you won't regret it. If you want stunning invitations, the most gorgeous flowers, flawless hair and makeup, a photographer who captures every special moment, and on and on.....if you want expert vendors who will really take care of you....they are going to charge appropriate rates. You get what you pay for!
4. INSTEAD OF PRICE ONLY, CHOOSE BASED ON WHAT MATTERS. Narrow down your choices to 2-3 reputable and appropriately priced options in each category, and then choose based on customer service, portfolio, style/aesthetic, how well you connect and vibe with the vendor, great reviews, personal referrals, and recommendations from other vendors. Choosing based on these factors will ensure that you love each and every vendor, and you'll be thrilled with all of the services that they provide!
![]() |
HMU - Lip Service Makeup Image: Tyler and Lindsey |
Being a wedding vendor is really fun, I wouldn't trade it for anything! I honestly LOVE working with brides and their families, and I know my peers do too...there's something really special about being a part of each couple's new life together. Yes, wedding days can be stressful, but legit vendors use our years of experience (having lived through hundreds of wedding days!) to problem solve and ensure that we do everything we can to ensure your day is perfect. We love to help you plan, create, celebrate, laugh and even wipe away a happy tear if needed. If you're engaged or might be in the future, I hope this insider perspective is enlightening and helpful in approaching your wedding planning....why not avoid mistakes if you can? Choose wisely and assemble a team that you'll love having around you on your big day.
BONUS: Check out this super helpful calculator, courtesy of Wedding Paper Divas! Plug in your overall budget and then review the suggested amounts for each category. It's not a definitive guide, but it can be a great place to start to ensure that you're starting with a realistic budget.
Questions? Comments? Post below and join the conversation!
Copyright Jennifer Trotter - Lip Service Makeup - 2016
Monday, May 5, 2014
Learning with Lip Service - Group Makeup Classes!
I love doing makeup on people....creating looks for photo shoots, wearable looks for headshots, and of course, dreamy bridal makeup. I also throw in a few tips and tricks and am happy to answer questions, but my main goal is to create the gorgeousness. Sometimes, women get a taste and want to know more, and that's the perfect time to book a makeup class! Unlike a wedding or special even, the whole purpose of a class is to slow down and teach you step by step...whatever you want to learn about makeup. Over the years I've done group lessons for groups of teens who want to learn Makeup 101, for 20-somethings entering the work force and wanting to polish up their look, for 40-somethings who need an update...you name it! I've even taught an entire high school dance team, as well as a regional section of a beauty company that specializes in skin care...I taught their consultants makeup 101 to enable them to sell their color cosmetics in a knowledgeable way. Each class is custom designed, and includes handouts with notes and tips for each participant to take home.
I taught a class a few months ago for several wedding professionals....I just love this pic someone snapped of everyone taking selfies near the end of class!
I taught a class a few months ago for several wedding professionals....I just love this pic someone snapped of everyone taking selfies near the end of class!
Love those smiles!
After seeing my work at weddings and on social media...they decided they wanted to take a little time for themselves and have fun while learning some tricks they could apply to their own beauty routines! We had snacks and wine, and each girl brought her own cosmetics from home for practice with while I was teaching. I like it when people bring their own cosmetics because they can ask me questions about shades and formulas of what they're using...especially important if they aren't getting good results with what they have. I usually have one or two volunteers sit in my chair so I can teach step by step techniques...in this case, part one of the class focused on how to create flawless skin and using subtle highlight and contour techniques to sculpt the face....
Notice, it's SUBTLE highlight and contour? That's the key...very blended, very wearable, and you can learn to do it yourself with the right tools, products and instruction. I'd like to add, the next time I saw Stacey (our model above) at a party, her makeup looked FABULOUS! Love that....
I taught another group class recently...this one was a gift from a venue coordinator to her friends and family. I taught makeup 101 for the first section, and then led into "The Smoky Eye Demystified", one of my favorite topics! There are so many ways to do a smoky eye, from classic to extreme...let's face it, it's a trend that is no longer a trend...it's a look that's here to stay! Just check out my lovely volunteer for this one:
Heidi could not believe how glamorous she looked, and was amazed at how the plum shadows brought out the unique gold/green hue in her eyes! With the balance of softer cheeks and lips, this look is not at all goth, but very sophisticated...this look would be perfect for a black tie event or special night out that called for amped up glamour. Note - I bumped into her husband just last week and he STILL is raving about how hot she looked! So fun, and this class really inspired everyone to look at their "inner goddess" and realize...she's in there, and just needs to be coaxed out from time to time.
My most recent class was just two weeks ago...about 50 ladies in a church group had a spa night with snacks, chick flicks, massages, manicures and makeup...what a great idea! I was set up in a room and taught three different topics, and the ladies could choose and rotate through. The most popular section was "Is your Makeup Aging You? Makeup for over 35....". These ladies were very open minded and were really anxious to update their look and makeup routines. Many told me that they hadn't updated their look in 10+ years, or just stopped wearing makeup years ago and lost touch with their beauty routine. After talking about the absolute need for primer and insisting everyone toss their brown lipsticks, I used this ginger (love redheads!!) volunteer to demonstrate a great balance of a natural look that still has polish, while avoiding typically aging traps....
I loved this look! So many times women think that any makeup at all is just too heavy and this is great proof that well chosen products in the right colors can make you look naturally gorgeous. Would you guess this volunteer is in her 40s? With the right makeup, age truly is just a number....she just looks fresh and pretty...period.
Do you have a group that would love to learn some makeup tips and tricks? Lip Service classes are fun and relaxed....and I'm very patient with questions! Finally, you can find out all the things you want to know about makeup. I use a realistic mix of specialty high end brands as well as drugstore finds, so you can be inspired to try new products yourself regardless of your budget. I don't sell or represent any brands, but I am happy to share with you the makeup, tools and products that I've extensively tested and used on my clients with great results...cosmetics that WORK...and I'll show you exactly how to apply them yourself at home!
Classes are priced according to number of participants, length of the class and what topics you want to cover and are scheduled by appointment only. Contact me through the "ready to chat?" page on lipservicemakeup.com, email me at lipservicemakeup@gmail.com, or call me at 972-345-0655. This is class you definitely won't want to skip, and everyone gets an A!
Subscribe to:
Posts (Atom)